
SAMSUNG UNPACKED
[Client] SAMSUNG
[Direction] ESTUDI-IMAGE
[Industry] TECH
[Year] 2020
INFO
Ogilvy New York came to estudi-image for help with the highly-anticipated launch of Samsung’s Galaxy S20 phone. The brief was simple – create highly engaging content to attract curiosity and tease viewers with what was to come. What resulted was a collection of elevated assets that rejected constructs of gravity and legitimized the idea of this future-forward product.






teasers
We developed a few 15second teasers outside of our 30second film






Social
Looping social media communications for the Galaxy campaign
ooh
various ooh assets made for the galaxy campaign stretching from london to milan to tokyo