BRADY LAUNCH CAMPAIGN - ESTUDI-IMAGE

INFO

BRADY is an athletic apparel brand from renowned football quarterback, Tom Brady. The brand, alsongside Chris Glickman, came to estudi with the challenge of creating compelling content that could capture both the infamy of Tom Brady himself, and champion the superior quality of the garments.

Our response was to create a series of product animations that highlighted the unique composition and manufacturing processes specific to each garment, as well as an exhilarating 3D logo animation.

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DETAILS

The series of animations helped to develop a holistic brand language that felt as energized as the spaces the garments would be found.

[1] STITCHING STRUCTURE

[2] WEIGHTLESS FABRICS AND WEIGHTS

[3] PERFORMANCE READY JACKET

DETAILS

we received fabric samples from the brady team and scanned them to showcase the exact fabrics

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[6] Hydroless Yarn Detail

[7] Hydroless Yarn Detail

R&D

A PEAK INTO OUR PROCESS FOR BRADY

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